JR Projects

This brand-new retail space was designed to make a bold first impression. We brought the client’s vision to life with a modern, edgy aesthetic, layering raw materials like plaster, concrete, and black steel to create a sleek industrial vibe. Custom display pedestals were integrated throughout the space to highlight key merchandise, adding both function and sculptural interest. The result is a visually striking environment that perfectly complements the boutique’s contemporary fashion offerings.

Designed from the ground up, this brand-new retail space reflects the heart of Elle’s brand—feminine, light, and effortlessly stylish. Soft tones, girly accents, and modern details come together to create a dreamy, trend-forward shopping environment. Custom tables and a show-stopping floral installation add personality and polish, making the space as memorable as the collection it showcases.

This spacious retail location was designed to reflect the classic, timeless essence of the Frock Box brand. Anchored by a clean and elegant aesthetic, the space features subtle yet impactful touches of the brand’s signature emerald green throughout. A standout feature is the beautifully designed conference area, offering both function and sophistication—perfectly balancing retail and business in one cohesive environment.

Our second collaboration with STIL Boutique brought their bold, trendy brand to life once again—this time in a fresh new space. Designed to balance fashion and beauty, the layout features dedicated zones for both retail clothing and curated beauty products. Vibrant design elements and playful details reflect the brand’s fun, confident personality while ensuring a seamless shopping experience.

This unique project transformed an old bank into a modern, timeless retail space—vault and all! As a DIY design, we collaborated closely with the client and contractor to bring the vision to life, focusing on clean lines, arch details, and the raw beauty of plaster. The result is a light, bright, and fresh atmosphere that blends modernity with classic elegance, creating a welcoming space that’s both functional and visually stunning.

This DIY design project transformed a charming character home into a trendy retail haven. The mix of traditional architectural details and modern design touches created a unique and inviting atmosphere. The space highlights the boutique’s fashion-forward aesthetic, while the innovative window displays creatively showcase clothing, drawing customers in with style and sophistication.

For over three years, we’ve had the pleasure of working with Heist Boutique on seasonal store flips and eye-catching window displays that highlight their edgy, yet chic brand. Each seasonal refresh brings a fresh, bold aesthetic, with designs that balance attitude and elegance. Whether through striking window installations or reimagining the entire store layout, we ensure every space reflects the unique, fashion-forward spirit of Heist.

As our very first client, Bella Maas Boutique holds a special place in our portfolio. Over the past 6 years, we’ve partnered on seasonal store flips and custom window displays across both of their locations, consistently keeping the spaces fresh and engaging. We’ve refreshed the core design elements twice, evolving the aesthetic while staying true to the brand’s stylish and approachable vibe. It’s been a joy to grow alongside this boutique and help bring their vision to life season after season.

For this vibrant beauty store, we sourced fresh display tables and fully re-merchandised the product assortment to enhance flow and visual impact. Thoughtfully styled interior displays and a bright, seasonal spring window brought new energy to the space, creating a fresh, inviting shopping experience that aligned perfectly with the brand’s clean and modern aesthetic.

A long-time client, Ella Coco Lingerie has trusted us season after season to bring their brand to life through thoughtful, elegant displays. We design eye-catching seasonal window installations that seamlessly carry through into the interior, creating a cohesive and immersive in-store experience. Each display highlights the boutique’s feminine and refined aesthetic while inviting customers into a beautifully styled space.

A valued long-term client, White Bull Clothing Co. has trusted us with the design and layout of both of their retail spaces. From concept to completion, we provided full store setups—including floor planning, visual merchandising, and product placement—so all the owner had to do was open the doors. Each space reflects the brand’s approachable, modern vibe, with thoughtful design that supports both style and functionality.

A long-time client, Ella Coco Lingerie has trusted us season after season to bring their brand to life through thoughtful, elegant displays. We design eye-catching seasonal window installations that seamlessly carry through into the interior, creating a cohesive and immersive in-store experience. Each display highlights the boutique’s feminine and refined aesthetic while inviting customers into a beautifully styled space.

For the second consecutive year, we’ve had the pleasure of designing and installing seasonal displays for the University of Alberta kiosks at Edmonton International Airport. These high-traffic displays are strategically created to capture the attention of travelers, showcasing the university’s brand in a vibrant, engaging, and memorable way that stands out in a busy airport environment.

Our very first home project took us to a stunning modern cabin on the shores of Lake Okanagan. A longtime boutique client, the homeowner trusted us to bring the same trendy, chic aesthetic she loves in retail to her home away from home. The result is a beautifully decorated retreat that blends modern style with cozy lake life—proof that great design translates seamlessly from store to sanctuary.